Digital pioneer and “kingmaker”
The CTO behind the technology-led Obama for America campaign on optimizing big data strategies, Gen Y attitudes to privacy, optimizing the user experience and bringing greater diversity to the IT workforce.
- CIOs need to stop focusing on the scale of raw data now available to them, argues Harper Reed, and start concentrating on the big questions it can answer.
- Harper Reed on how the Obama for America team created applications that were both functional and highly compelling.
- Creating a representative technology workforce, says Harper Reed, leads to better innovation — products that map onto your user base.
- We need to understand why young people have very different attitudes to data and how it’s used, says Harper Reed.